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| June 13, 2025

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Re-defining blonde haircare

Re-defining blonde haircare
Joanne Charlton

Elevate Your Blonde with BLONDME Care

Discover the next level of hair repair and maintenance with BLONDME Care, featuring two groundbreaking technologies: BONDFINITY Technology and BOND REPAIR Technology for hair that’s 20X stronger after just one use*. Designed to strengthen, nourish, and perfect blonde hair, these advanced formulas empower stylists and clients alike to achieve healthy, resilient, and luminous blonde results.

Plus formulas are vegan** and PETA-certified catering to all blonde hair types. Add that to luxurious new ingredients, textures and delicate fragrances, and you have the tools to elevate the haircare routine of every blonde.

Revolutionary Bonding Technologies

BONDFINITY Technology works deep within the hair fibre, forming covalent bonds that provide permanent repair. This cutting-edge innovation reinforces the hair’s structural integrity by locking in its natural keratin – even after bleaching – making hair up to 20 times stronger*.

BOND REPAIR Technology creates a dynamic network of hydrogen and ionic bonds, enhancing hair’s flexibility and strength for long-lasting resilience.

BLONDME_Nourishing_Regimen_1227 1_4x5

The BLONDME Care Portfolio

BLONDME Care offers a curated selection of products to maintain and enhance blonde hair both in the salon and at home.

BLONDME Blonde Essentials Bondfinity – For deep, lasting repair

  • BLONDME Bondfinity Deep Repair Mask – Prevents breakage and keratin loss, delivering 20 times stronger hair in just one use*.
  • BLONDME Bondfinity Deep Repair Oil – Provides intense shine, frizz control for up to 24 hours, and heat protection up to 230°C.

BLONDME Blonde Essentials Bond Repair – For everyday blonde care

  • BLONDME Bond Repair Nourishing Shampoo & Conditioner – Gently cleanses, nourishes, and strengthens blonde hair.
  • BLONDME Bond Repair Brightening Shampoo – Repairs and enhances vibrancy for a visibly brighter blonde.
  • BLONDME Bond Repair Sealing Balm – Seals split ends, tames frizz, and protects against heat styling.
  • BLONDME Bond Repair Nourishing Mask – Intensely hydrates, making hair 15 times stronger after one use.*

Edited for newsBLONDME Purple Toning Bond Repair – For neutralising unwanted tones

  • BLONDME Bond Repair Purple Shampoo & Conditioner – Pigmented formulas that remove brassiness and enhance cool blonde tones.
  • BLONDME Bond Repair Purple Mask – Deeply conditions while neutralising yellow undertones.
  • BLONDME Bond Repair Purple Spray Conditioner – A lightweight, leave-in solution for instant toning and detangling.

Innovative Protection & Luxurious Ingredients

BLONDME Care incorporates lightweight polymers that mimic the lotus leaf effect, shielding hair from pollutants and external aggressors that can dull blonde tones. Additional ingredients with a focus on luxury include;

  • Almond Oil – Softens, smooths, and hydrates.
  • Cornflower – Naturally brightens and enhances shine.
  • White Tea – Offers antioxidant and soothing benefits.

Your Salon’s Secret to Blonde Authority

The BLONDME Care portfolio is designed to support salon professionals in offering premium post-lightening repair services, while also providing clients with an indulgent at-home routine. With its sleek new packaging, intuitive colour-coding, and advanced formulas, BLONDME Care is the ultimate solution for maintaining strong, beautiful blonde hair.

Keep up with BLONDME Care and the latest news, product updates and inspiration by following @schwarzkopfprouk on Instagram. 

*vs. untreated hair. When used in combination with the Bondfinity Deep Repair Mask. 

**free from animal derived ingredients.