Diva x House of Sassoon
Diva Pro Styling announces an agreement to become the exclusive supplier of electrical tools at the brand-new house of Sassoon, in London’s iconic Soho.
16-17 Greek Street, Soho, London is the location for a new house of Sassoon concept which is a combined salon/academy/studio space, as well as the launch of an exclusive members club and dedicated ambassador programme.
Session Stylists
The collaboration will see Diva’s innovative and high-quality products being used to train and style some of the most fashionable and well-connected people in the hairdressing world. At the front of the venue is a retail area where customers and Session Stylists can purchase these high-quality tools. Arranged over five floors, the ground floor entrance leads into a spacious reception area featuring a dedicated retail space with a complete range of professional tools and educational materials. Further into the building are a multimedia theatre space which can host up to 120 people and onto a salon, studio and training areas.
Creative Credentials
Beautifully designed in minimalist whites and ochres, Diva tools are showcased amongst some of the most well-known and respected hairdressing brands in the world. This collaboration firmly places Diva into one of the most fashionable and iconic creative centres of London.
For more info visit Diva Pro Styling here.




