Four Learning Experiences in London Offer Unparalleled Access to Sassoon’s Creative Vision.

House of Sassoon announces a transformative series of advanced education experiences hosted by Richard Ashforth, Sassoon’s International Creative Director. Designed for professional stylists seeking to elevate their craft, the four bespoke courses provide a rare opportunity to learn directly from one of hairdressing’s most respected creative forces.

With a career defined by precision, innovation and global influence, Ashforth brings his refined aesthetic and technical expertise to an intimate programme of immersive learning. Each course is crafted to push boundaries, refine skills and ignite creative vision—always with Sassoon’s philosophy at its core.

“Hair is about listening, observing, refining. The more aware you become, the more confidently you can create, – Richard Ashforth, Vidal Sassoon International Creative Director.

SALON TRENDS WITH RICHARD ASHFORTH
Date: 26 August 2025
Location: London
Duration: 3 Days
Tuition: £2,013 (ex VAT)

Highlights:
~Trend analysis and commercial translation
~Hands-on cutting and finishing sessions
~Focus on suitability, street style, and client diversity

A dynamic exploration of seasonal direction and commercial adaptability. Richard guides stylists through current and emerging fashion and cultural trends, offering hands-on experience in cutting and finishing techniques. Ideal for stylists ready to strengthen their editorial eye and salon relevance.

CUTTING HAIR WITH RICHARD ASHFORTH
Date: 29 September 2025
Location: London
Duration: 3 Days
Tuition: £2,013 (ex VAT)

Highlights:
~Refined sectioning, proportion and balance
~Personalised exploration of Richard’s artistic process
~Adaptation of classic Sassoon methods to modern clients

This focused course delves deep into the art of shape, structure and suitability. Perfect for experienced stylists looking to hone their precision cutting and elevate their technical approach through structured, hands-on guidance.

IMAGE MASTERS WITH RICHARD ASHFORTH & MARK HAYES
Date: 03 November 2025
Location: London
Duration: 3 Days
Tuition: £2,844 (ex VAT)

Highlights:
~Visual identity development from concept to capture
~Editorial styling and personalised mentorship
~Professional image for portfolio and social media

In this high-level, intimate course (limited to 10 participants), stylists will work closely with Richard Ashforth and Mark Hayes, Sassoon’s Senior International Creative Director, to create and photograph their own hair image. Designed for those seeking creative mastery and portfolio-level results.

PHOTOGRAPHIC/EDITORIAL WITH RICHARD ASHFORTH & ZSOLT NAGY
Date: 08 December 2025
Location: London
Duration: 3 Days
Tuition: £2,844 (ex VAT)

Highlights:
Editorial styling principles and backstage techniques
Hair movement, texture, and light exploration
Professional photoshoot and final image creation

Bridging salon and session styling, this course offers practical editorial insight and culminates in the creation of your own camera-ready photograph. Guided by Richard Ashforth and renowned editorial stylist Zsolt Nagy, stylists will explore the full image-making process in a studio environment. Participants will come away with a competition ready finished image.
Globally Recognised
Sassoon is globally recognised as a pioneer in hair education and artistry, with a legacy built on precision, technique, and innovation. Through its world-renowned educational programmes, creative collections, and global events, Sassoon continues to shape and inspire generations of hair professionals. The exclusive House of Sassoon courses, led by International Creative Director Richard Ashforth, offer more than technical training—they are an invitation to evolve. Designed for qualified stylists with five or more years of experience (NVQ Level 2 or international equivalent), each course blends Sassoon’s timeless philosophy with forward-thinking creativity, empowering participants to refine their skills, broaden their perspective, and reconnect with the true artistry of hairdressing.
How To Book
Online: Academy Sassoon