PFW SS25: SKP X Acne
Schwarzkopf Partners with Hair Lead Anthony Turner.
Internationally acclaimed session stylist Anthony Turner brought the designer’s sharp yet sensual aesthetic to life through the hair, using globally renowned colour, care and styling brand Schwarzkopf.
Inspired by two of the most influential photographers of the late 20th century – Herb Ritts and Robert Mapplethorpe – Turner directed looks that were both sculptural and refined, yet carried a raw, effortless edge. The hair was treated as an extension of the collection’s narrative as clean, architectural silhouettes with streaks of rebellion, creating modern tension between control and freedom.
“She’s athletic and apologetically confident. A woman unafraid of stepping into men’s tailoring, unafraid to push her hair into new, rebellious territories. The sleek braid delivers the athleticism, while the fringe strikes a note of defiance. Together, it’s a portrait of power: a strong, fearless woman who owns every part of herself. Working with Schwarzkopf Professional’s Session Label range gave me the precision, hold and fluidity I needed to bring that vision to life,” – Anthony.
Step By Step
Prep: Mist Schwarzkopf Professional Session Label: The Thickener through damp hair to build a lasting foundation with subtle root lift.
Style: Work Schwarzkopf Professional Session Label: The Mousse into roots and mid-lengths, then blow-dry with tension for a voluminous yet controlled base. Smooth and refine lengths, sculpting into braids or leaving softly textured waves, depending on the model’s look.
Finish: Lock the silhouette with a fine mist of Schwarzkopf Professional Session Label: The Flexible for weightless control. Apply a touch of Schwarzkopf Professional Session Label: The Serum through the ends for polish, light reflection and fluid movement.
HERO PRODUCTS
Schwarzkopf Professional Session Label The Thickener £17.85
Schwarzkopf Professional Session Label The Mousse £20.25
Schwarzkopf Professional Session Label The Flexible £17.85
Schwarzkopf Professional Session Label The Serum £20.25
INSTA @schwarzkopfprouk
For more information about Schwarzkopf Professional and Session Label visit www.schwarzkopf-professional.com.
