MONAT® GRATITUDE ANNOUNCES NEW AMBASSADORS AND UK DONATIONS
Luxury vegan beauty brand, MONAT® has announced Market Partners, Paola Bizzaro and Bukie Adebola-Ezeh, as its new UK Gratitude Ambassadors. The role will see them both share awareness of the MONAT® Gratitude scheme, alongside 20 other ambassadors in the USA and Canada.
MONAT® Gratitude
The initiative has also just donated almost £11,000 to two UK based charities – the people powered grass roots movement, Beauty Banks founded by journalist Sali Hughes and PR and Brand Consultant Jo Jones, and Future Dreams breast cancer charity, as part of their MONAT® Gratitude initiatives. The two charities received funds following charity initiatives to raise funds from sales of MONAT® accessories and the sales of its, Breast Cancer Awareness key chain.
Company Culture
MONAT® Gratitude is the philanthropic movement behind MONAT® Global and has been an integral piece of the MONAT® company culture since its inception in 2014. This movement has grown from the founding Urdaneta family’s commitment to instilling gratitude as a core company value. MONAT® Gratitude collaborates with innovative non-profit organisations in its local communities that support efforts under its three pillars: Families, Children and Education. As a movement, MONAT® Gratitude believes in the power of creating conversations and inspiring a greater network to take action. Due to the passion of MONAT® Market Partners and commitment to making gratitude a part of their business, what started as a series of grassroots volunteering efforts in Miami has spread across the USA, Canada, UK, Ireland, and Poland.
UK Ambassadors
Beating stiff competition from hundreds of applicants across Europe and America, Paola and Bukie were handpicked as the new UK ambassadors for their dedication to making a positive difference to their local communities through their volunteering and giving back efforts. In their new ambassadorship role, they are now fully prepared to give back to those in need and help shape the MONAT® Gratitude mission in 2021.
Giving Back
“Giving back is a core objective for MONAT® and our Gratitude movement. However, it isn’t just about raising money, we encourage our Market Partners to get really involved in their local communities and make a true difference. Throughout the year, as a company and individually, we are undertaking a mix of fundraising through product sales, collating and donating gifts, spending time with those less fortunate, and helping in care homes or charitable organisations. We are very excited that Paola and Bukie will be proactively coordinating even more ideas and activities in 2021 so our 8,000+ strong team can get behind and support. We’ve donated thousands of products this year and raised tens of thousands of pounds for charities in the UK and it was a pleasure to support both Beauty Banks and Future Dreams with their outstanding work in supporting those in need especially during this difficult times,” explains MONAT® UK Gratitude Manager, Chloe Langer
For more info on the brand, visit Monat Global here.
