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| April 29, 2026

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BECOME THE ULTIMATE BLONDE EXPERT

BECOME THE ULTIMATE BLONDE EXPERT
Joanne Charlton

Indola’s holistic assortment, offering superior quality at an accessible price, is your all-in-one solution for colour and care.

Fueled by their revolutionary Hair-Bond Technology, it gives you the power to perfect every blonde technique, so you can meet your clients’ unique desires and individual hair needs.

17.07 PostUNRIVALLED PERFORMANCE Indola’s strongest lightening performance ever, complemented by two boosters for cleaner blonde results.

MAXIMUM PROTECTION Guaranteed by Hair-Bond Technology; no additional bonding additives needed!

HOLISTIC ASSORTMENT A collection of Highlifts and Pastels for creating on-trend looks and expanded service opportunities.

HOME CARE MAINTENANCE Balance salon-perfect blondes with expert at-home maintenance using Indola’s BLONDE EXPERT Care range.

Unlock your potential as the #AbsoluteBlondeExpert with INDOLA and the launch of their five stunning blonde services for clients of all ages. 

2023_06_14_INDOLA_BLONDE_SERVICES_BTS_2671__HighRes_RGBTHE ICY COOLNESS

For clients who want to achieve the clearest icy blonde, recommend a personalised lightening service with BLONDE EXPERT Lightener & Insta Cool Treatment.

Mixing – Always mix BLONDE EXPERT Lightener in a mixing ratio of 1:2 with CREAM DEVELOPERS.

• All Techniques: CREAM DEVELOPERS 2% (7 Vol.) or 6% (20 Vol.)

• Off-Scalp Techniques: CREAM DEVELOPERS 9% (30 Vol.)

• Adapt the cream developer strength to your client’s natural base and desired result

Application 

Apply to dry and unwashed hair

Begin at the nape area, apply the mixture from roots-to-tips

Take fine sections ensuring a sufficient amount of product is used to saturate the hair

Process for up to 45 minutes without additional heat

Rinse thoroughly until water runs clear

Colour Care Service – Assist your clients in maintaining their fresh, frosty look with the BLONDE EXPERT Insta Cool range. Helping maintain and refresh cool-toned shades, while eliminating brassy tones, all while protecting the hair from within.

2023_06_14_INDOLA_BLONDE_SERVICES_BTS_3765__HighRes_RGBTHE DELICATE POWDER

Take your client’s blonde to new heights with this refined pastel tonal enhancement; an addition to your lightening service.

Mixing – Mix BLONDE EXPERT Pastel (1:1) with CREAM DEVELOPER 2% (7 Vol.) or COLOR TRANSFORMER [except P.01] for a lived-in, powdery pastel result.

Application

Start at the nape area and create a 1cm wide section

Apply BLONDE EXPERT Pastel P.2 mixed with COLOR TRANSFORMER (1:1) on roots and apply BLONDE EXPERT Pastel P.16 on lengths and ends

Take a new section, the same size as before, and divide it into 3 equal parts. Apply BLONDE EXPERT Pastel P.2 mixed with COLOR TRANSFORMER (1:1) on roots and apply a different BLONDE EXPERT Pastel shade on the lengths and ends of each sub-section (shades used for the look: P.16, P.17, P.28)

Using the same technique, work your way through the remaining hair

Develop for up to 30 mins

Rinse thoroughly until water runs clear

Colour Care Service

Ensure your client‘s new pastel look is well-maintained by using BLONDE EXPERT Insta Strong Shampoo and Insta Cool Treatment. This powerful duo not only cares for vibrant blondes but also brings an extra burst of coolness, elevating lived-in pastels to new heights.

2023_06_14_INDOLA_BLONDE_SERVICES_BTS_4100__HighRes_RGBTHE CARAMEL LUXURY

Create a seamless blonde blend from root-to-tip with beautiful highlights; giving your client a lasting look with minimal maintenance.

Mixing – To achieve varying levels of highlights, prepare two different BLONDE EXPERT Lightener formulas: mix one with CREAM DEVELOPER 2% (7 Vol.) (1:2) and the other with 6% (20 Vol.) (1:2).

Application

• Use a balayage technique, work your way through all mid-lengths and ends, alternating the two different mixtures

• Apply PCC 6.0 + 6.18 (1:1) with COLOR TRANSFORMER (1:1) on the roots. Process for 30 mins

• Rinse out thoroughly, shampoo with BLONDE EXPERT Care Insta Strong Shampoo

• Towel dry the hair and apply CC2

• Apply BLONDE EXPERT Pastel P.16 + P.31 (1:1) with COLOR TRANSFORMER (1:1), develop for 20-30 mins

Colour Care Service 

Help your clients maximise the beauty of their luxurious caramel balayage. Using Indola’s BLONDE EXPERT Insta Strong Range ensures the most dazzling blonde results, along with exceptional hair health and luminous shine.

2023_06_14_INDOLA_BLONDE_SERVICES_BTS_6370__HighRes_RGBTHE HONEY TEXTURE

A root shadow that blends away any silver strays, or simply creates the same rich and lustrous shade throughout, enhanced with subtle highlights.

Application 

• Create a triangle section in the front area and prepare the hair for highlights. Apply BLONDE EXPERT Lightener with CREAM DEVELOPER 2% (7 Vol.) (1:1)

• Apply PCC 6.0 + PCC 7.0 + PCC 6.18 (1:2:3) with CREAM DEVELOPER 6% (20 Vol.) (1:1) onto the roots

• Process for 30 mins

• Rinse out thoroughly, wash and care with BLONDE EXPERT Care Insta Strong Series

• Towel dry hair and apply CC2

• Apply BLONDE EXPERT Pastels mixed with COLOR TRANSFORMER* (1:1). Start with P.31 for the back area and BLONDE EXPERT Pastel for the triangle section, alternating P.01 & P.28.

• Develop, then rinse out thoroughly

Colour Care Service

Guarantee your client‘s blonde hair receives the attention it deserves with BLONDE EXPERT Insta Strong Shampoo, followed by Indola’s weightless Insta Strong Spray Conditioner. This combination delivers the most vibrant blonde results, all while enhancing hair quality with remarkable shine.

2023_06_14_INDOLA_BLONDE_SERVICES_BTS_5739__HighRes_RGBTHE MISTY ASH

Creating different levels of highlights with enhanced white blending and lifting in a single application gives the most natural-looking results!

Mixing – Always mix BLONDE EXPERT Ultra Blonde +BLEND (HIGHLIFT 100.+BLEND Series) in a mixing ratio of 1:1 with CREAM DEVELOPER 9% (30 Vol.) or 12% (40 Vol.) depending on your client’s natural base and desired result.

Application

• Weave out fine strands of highlights and alternate between BLONDE EXPERT Ultra Blonde +BLEND 100.02+ & 100.27+ (1:2) with CREAM DEVELOPER 12% (40 Vol.) (1:1) and lowlights PCC 7.2+ & PCC 9.2 (1:1) with CREAM DEVELOPER 6% (20 Vol.) (1:1)

• Process for 45 mins, rinse out thoroughly, wash and care with BLONDE EXPERT Care Insta Cool range

• On towel-dried hair first apply CC2, then apply BLONDE EXPERT P.11 + P.2 (1:1) with COLOR TRANSFORMER (1:1)

• Process for up to 20 mins, rinse out thoroughly

For more head to indola.co.uk and follow #SimplySmarterColour