BABYLISS ENTERS NEW ERA WITH SENIOR HIRE
Conair appoints Mark Tyers as new Country Manager for UK and Ireland, leading Babyliss and Cuisinart brands into a new era.
In this strategic role, Mark will spearhead the strategic development and growth of market-leading brands Babyliss, Babyliss PRO, and Cuisinart.
Experience
Mark brings over two decades of FMCG experience across various categories, after previously serving at Henkel. Ian Nuttall, the President of the EMEA region, expressed his enthusiasm for Mark’s arrival, stating “Mark joins us at an exciting and pivotal time in our trajectory. He brings a fresh and dynamic approach to our sales and marketing operations in the UK and Ireland and ha ambitious plans to drive our growth in the UK and Ireland. I know our brands will benefit greatly from his knowledge and experience.”
Streamlining Operations
Conair’s integration of the UK business into the EMEA organisational structure marks an important step towards streamlining operations and leveraging synergies across regions. Mark will report to Alban Wilson, Senior VP of Sales, EMEA. During his 20 years of service at Conair, Alban is recognised as having played an instrumental role in building businesses throughout the EMEA territories. In expressing his enthusiasm for the new role, Mark stated, “I’m very excited to join the business and strongly believe in Conair’s vision, people and ability to deliver innovative, high-quality products to its customers. I’m excited to work alongside Ian, Alban and the team to drive substantial growth in the UK and Ireland.”
Pioneering Innovation
Conair is confident that Mark Tyers’ appointment and the subsequent integration of the UK business into the EMEA structure will enable the company to strengthen its position as a leader in personal care and home appliances, providing pioneering innovation and exceptional value to customers in the UK and Ireland.
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