INNOluxe: What’s Foam?

August 4, 2019 | Sam Robinson

INNOluxe’s latest and greatest innovation has landed in the form of FOAM

What’s … Read More

STEP BY STEP: STEPHANIE PRATT’S BEST BLONDE

July 28, 2019 | Sam Robinson

The Hills and Made In Chelsea reality star, Stephanie Pratt, is a regular … Read More

IdHAIR INTRODUCES HAIR PAINT HIGH LIFT

June 29, 2018 | Sam Robinson

IdHAIR wanted to have a hybrid colouring system that consisted of cutting edge … Read More

Ashley Simpson Goes Blonde With JOICO

June 18, 2018 | Sam Robinson

The stunning Ashlee Simpson recently attended the Billboard Music Awards and unveiled her … Read More

Schwarzkopf Professional Launch New Brand GOODBYE YELLOW

May 7, 2018 | Sam Robinson

With the trend of cool, ice blonde hair showing no sign of slowing … Read More

Discover Alter Ego Italy’s New Additions

February 5, 2018 | Rebecca Parker

The Miracle Color Silver Maintain Conditioner is the latest addition to the Arganikare … Read More