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| April 7, 2020

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#SBAWARDS Entry TIPS: BEST LOCAL SALON CATEGORY

#SBAWARDS Entry TIPS: BEST LOCAL SALON CATEGORY
Sam Robinson

The Salon Business Awards were created to recognise the most talented hairdressing individuals and salon teams ever. It puts salons in the limelight, delivers a host of local and national PR opportunities, and provides the groundwork for an epic night out. Think you’ve got what it takes to enter our Best Local Salon category? Here’s everything that you need to know, plus a few tips on what our judges are looking for.

The category

This is for the salon that has integrated itself into the local community through events and partnerships. This salon is a member of the family.

Who Can Enter

UK based salons that offer hair services. It must be an independent salon without any links to a franchise or a salon group.

How To Enter

Questions in the online entry form are based around links with the local community, marketing initiatives and training programs. Local press cuttings or images of community events will help with the entry. The winner will be selected by our judging panel in two stages.

What The Judges Are Looking For

– Evidence of links with the local community over a period of at least one year, with images or press cuttings
– Evidence of comprehensive staff training programs
– The use of varied and original marketing techniques
– A strong service menu
– A well recognised brand image that sets the salon apart from its competitors.


 
 
 
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Best Local Salon Category – Sponsored By Paul Mitchell

In 1980 and with just $700, two friends, John Paul DeJoria and Paul Mitchell, launched a revolutionary haircare system with just three products; Shampoo One, Shampoo Two and The Conditioner, adding a fourth product, Hair Sculpting Lotion soon after.

Founded on the principles of cruelty-free and professional only, today their dream of providing hairdressers and their guests with the finest quality products is a reality, and the simplicity and professionalism of their products has taken the hairdressing world by storm.

Sadly Paul Mitchell died in 1989 but John Paul alongside Paul’s son, Angus Mitchell continues to realise their original vision.Paul Mitchell currently produces over 150 products continually expanding the brand to suit the needs of hairdressers today – from award-winning styling and care products to cutting-edge heat styling tools and professional hair colour – and it’s available in over 80 countries worldwide.

Paul Mitchell is synonymous with luxury ingredients, reliable performance and a trusted brand name. Paul Mitchell has and always will be professional only. That’s why, CEO, John Paul DeJoria, signed a legally binding contract keeping the brand in the hands of hairdressers for at least 356 years. 

Ready to enter our Best Local Salon Category? Download your form here.