Phorest Forest Event: Nurturing Nature, One Tree at a Time
Phorest, a leader in salon software solutions, recently took sustainability to heart with a hands-on corporate event at the Dunsany Nature Reserve in County Meath, Ireland.
In partnership with Irish Trees, the team dug deep – both literally and figuratively, to expand the Phorest Forest, a growing initiative that plants a tree for every salon joining the Phorest family.
Planting Trees
The event celebrated Phorest’s commitment to sustainability, biodiversity, and climate action. Phorest team members joined forces to plant trees, tour the stunning reserve, enjoy a picnic in the great outdoors, and participate in a lively scavenger hunt. Phorest founder Ronan Perceval and UK & Ireland Country Manager Luke Doolin led the charge, shovels in hand, as they added new saplings to the forest, showcasing their hands-on approach to environmental stewardship.
Values
Sustainability is a cornerstone of Phorest’s values. Through partnerships with forestry organisations, including Irish Trees, the Phorest Forest initiative is restoring native Irish woodland. These efforts support biodiversity, provide habitats for native species, and contribute to mitigating climate change. Thousands of trees have already been planted, offering vital ecosystem services that benefit local and global communities.
Growth
“Every tree we plant is a symbol of growth, not just for our company but for the planet. By partnering with salons worldwide, we’re building a forest, one tree at a time, to nurture our environment and create greener spaces for future generations,” explains Ronan.
The Partnership
“Attending the Phorest Forest event was such an inspiring experience! Getting hands-on with tree planting alongside the Phorest team made us feel part of something much bigger. Learning about their commitment to sustainability and seeing the passion behind their initiatives only reinforced why partnering with Phorest has been such a rewarding decision for our salon,” continues Chris Gibson, Front of House Manager, JAX Hair & Beauty Salon.
Team Spirit
The Dunsany event highlighted the power of collective action, fostering team spirit while contributing to a cause bigger than any one individual. As the Phorest Forest continues to grow, so does its impact and the testament to Phorest’s dedication to creating a sustainable future.
One Salon, One Tree: The Phorest Forest Continues to Grow.
For more information about the Phorest Forest initiative or to become part of the movement, visit Phorest’s website.
