Schwarzkopf Professional understands that THE SCALP IS WHERE HAIRCARE BEGINS, which is why they’ve formulated a specialist Scalp Care range within their Bonacure haircare portfolio.

• Bonacure Scalp Soothing Range with Kale + Madecassoside for dry
  & sensitive scalps.
• Bonacure Anti-Dandruff Range with Super berries + AHA for dandruff-prone scalps.
• Bonacure Root Activating Range with Guarana + Biotin for thinning hair & hair loss.

Scalp Health
With up to 100,000 follicles, each containing a single growing hair, the scalp has a diverse range of needs to keep it at optimum health. Poor scalp health and care is associated with issues such as: dandruff, skin irritation, hair that is fragile, breaks easily and lacks shine – and even premature hair loss.

Thankfully the new Bonacure vegan* and free-from** Scalp Care formulas feature powerful formulas with Superfood Complex, blended with superfood and skincare actives. The products help to rebalance the scalp, supercharging the future quality and condition of the hair.

#BCWECARE

*Free from animal-derived ingredients.
**Free from Sodium Lauryl Sulphate & Sodium Laureth Sulphate, silicones and artificial colourants.

Bonacure Scalp Care Superfood Complex & Ranges
Today’s consumers are becoming more and more aware of the important role the scalp plays in maintaining beautifully healthy hair, which means for salon owners and hairdressers this is a key time to encourage and educate clients on professional scalp care products that provide quick and accessible solutions.

Bonacure Scalp Care is a dedicated scalp range from Schwarzkopf Professional – specially developed to secure the source of future hair quality. Each of the three Scalp Care sub-ranges has been created by hair and scalp experts; undergoing dermatological evaluation to approve their suitability for the diverse needs of the scalp, including dry and sensitive scalps, those prone to dandruff or thinning hair.

The new Scalp Care assortment from Bonacure leverages the power of Superfood Complex – a blend of superfood, skincare ingredients and actives that help to rebalance the scalp. Each ingredient within the Superfood Complex is renowned for boasting a range of benefits:

Bonacure Scalp Soothing Range with Kale + Madecassoside for dry & sensitive scalps:

Kale is known for:

• Being high in vitamins A, B, C, K, antioxidants, Omega-3 and Omega-6.

Madecassoside is known for:

• Being a pure active ingredient with soothing, moisturising and anti-inflammatory properties, sourced from Centella asiatica leaves.

Bonacure Anti-Dandruff Range with Superberries + AHA for dandruff-prone scalps:

Superberries are known for:

• Having a high level of antioxidants and vitamins with anti-inflammatory properties

AHA* is known for:

• Its exfoliating properties, aiding the removal of dirt and pollutants whilst also providing moisture retention

*ALPHA HYDROXY ACID

Bonacure Root Activating with Guarana + Biotin for thinning hair & hair loss

Guarana is known for:

• Having high antioxidant and stimulating caffeine levels

Biotin is known for:

• Being as water-soluble vitamin that helps the body metabolise fats, carbohydrates and proteins, contributing to keratin production

Bonacure Scalp Care Sustainable Packaging
Bonacure Scalp Care joins the high-performance range of Bonacure hair and scalp solutions, which means clean formulas and clean packaging.

• Bonacure formulas are vegan and free-from**: SLS/SLES sulfates, silicones, artificial colourants and phthalates.
• Bonacure sustainable packaging uses up to 97% recycled plastic that’s also recyclable, depending on local facilities. The new design is simple with a strong shelf impact.

Bonacure Scalp Care Online, Education & Digital
Explore the full Bonacure Clean Performance range from Schwarzkopf Professional, including new Scalp Care, on the Schwarzkopf Professional website: schwarzkopfpro.com/bonacure. You’ll find a wealth of information, inspiration and education, bringing hair and scalp confidence to everyone, every day!

Within Schwarzkopf Professional’s ASK Education offering, hairdressers can dive into a range of curated, care-specific educational training programs that are deeply rooted in a seamless, blended learning experience. These high-impact, face-to-face training sessions are offered locally, whilst engaging online learning opportunities are accessible on-demand via the ASK eAcademy: ask-elearning.com

Keep up with the latest news, product updates and inspiration by following @SchwarzkopfProUK on Instagram and use the #BCSCALP and #WHEREHAIRCAREBEGINS hashtags for the latest on Bonacure Scalp.

Bonacure Scalp Care Ranges at a Glance:

•  Bonacure Scalp Soothing Shampoo [250ml, 1000ml]
  A gentle cleanser for a dry or sensitive scalp, prone to irritation.
• Bonacure Scalp Soothing Serum [100ml]
  A soothing treatment for a dry or sensitive scalp, prone to irritation.
• Bonacure Anti-Dandruff Shampoo [250ml]
  A gentle cleanser for a scalp, prone to dandruff.
• Bonacure Anti-Dandruff Serum [100ml]
  A rebalancing, dandruff treatment.
• Bonacure Root Activating Shampoo [250ml]
  A root-activating cleanser for thinning hair.
• Bonacure Root Activating Serum [100ml]
  A root-activating hair serum for thinning hair.

For more info on the brand visit Schwarzkopf Professional here.