GLOWWA – Lake District charity challenge
Charity trek in support of Hair Reborn.
Following the success of its first charity challenge in 2025, which saw the GLOWWA community complete the Yorkshire 3 Peaks and raise an incredible £25,000 for Hair Reborn, the brand is heading to the Lake District for its 2026 fundraising event.
Taking place on Monday 18th May 2026, participants will gather in Great Langdale to take on one of two demanding mountain routes through the heart of the Lake District. Walkers can choose between the Lake District 5 Peak Challenge, an 11-12 mile high-level circuit, or the more demanding 10 Peak Challenge, covering around 18 miles and tackling ten major summits including Scafell Pike, England’s highest mountain. Both routes promise rugged terrain, steep ascents and spectacular scenery, creating a memorable challenge for those taking part. But the day is about much more than reaching the summit – it’s about teamwork, shared experience and the hair community coming together for a meaningful cause.

Supporting Hair Reborn
The charity helps people rebuild confidence after cancer treatment by providing free salon services, wigs and specialist support for those experiencing hair loss. The charity trek will be fully organised and guided by the experienced team at Maximum Adventures, with safety and support throughout the day.

“The response to our first challenge was incredible. Completing the Yorkshire 3 Peaks and raising £25,000 for Hair Reborn showed just how powerful the hair community can be when it comes together for a cause like this. Hair Reborn does such important work supporting people as they rebuild their confidence after cancer treatment, and that really resonates with our industry. This year we’re hoping to welcome more than 120 walkers to the Lake District challenge and, if we can, double that fundraising total,”
– David Penney, UK & International Commercial Manager for GLOWWA.
For GLOWWA, the aim is simple. Bring the industry together, take on something memorable, and raise as much as possible for Hair Reborn.
To register your interest, visit: The GLOWWA Lake District Challenge.


