Business

Blue Tit London goes international

Marking its 18th salon by launching in Copenhagen.

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Renowned for its seventeen lifestyle and BCorp salons across London’s most iconic neighbourhoods, Blue Tit is going global with the opening of its first-ever international salon, in Copenhagen. Located just moments from Nørrebro’s coolest streets, and surrounded by shops, bars and restaurants.

Despite its scale, the collective has retained a distinctly boutique approach, with each salon designed to feel individual, character-led and deeply rooted in its local area. Blue Tit Copenhagen brings this ethos to Scandinavia for the first time.

The Design
From the moment clients step through the door, the salon breaks away from tradition. With no reception desk or waiting area at the front, visitors are welcomed straight into the heart of the space. The interiors celebrate the original architecture, with curved walls echoed through bespoke curved shelving and sculptural styling stations, all colour-drenched for a bold, cohesive finish. The design merges Mads’ love of Scandinavian hygge and minimalism, with London’s cool vibe and Blue Tit’s renowned individuality.

One of the most distinctive features lies in the backwash room, where the salon nods to the building’s former life as a restaurant. Original metal-plated walls remain, softened with light blue hues and warm lighting to create a calming retreat for clients during treatments. A palette of deep greens, dark terracotta and flashes of red continues throughout the space, resulting in an interior that feels playful, expressive and cosy.

Mads Ruus
Originally from Denmark, the Copenhagen Salon Owner Mads Russ spent over twelve years in London building his career as a Blue Tit stylist, educator and creative leader within the collective. Later he became Head of Blue Tit’s Academy and a Global Creative Director at Blue Tit for organic, biodynamic haircare brand Oway. Now returning to his original home, Mads leads Blue Tit’s first international salon.

“Everything Blue Tit stands for sits at the heart of the Copenhagen salon’s identity, with a strong focus on being rooted in the local neighbourhood while reaching beyond it. This will be a true melting pot for anyone looking to experience the energy and vibe of Blue Tit London, reimagined in Copenhagen,”
– Mads Ruus, Owner of Blue Tit Copenhagen.

Sustainability
As the UK and Europe’s first salon collective to achieve BCorp certification, the brand is committed to leading positive change within the hair and beauty industry. Bringing the brand’s creativity, values and sustainability ethos from London to Copenhagen.

Become part of the team at the latest salon – apply on the website here.
Blue Tit Copenhagen is open now, bookings now available via bluetitdenmark.zenoti.com.


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