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| October 20, 2021

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Wonderful Brands’ UK Launch

Wonderful Brands’ UK Launch
Sam Robinson

The newest and most exciting distribution company Wonderful Brands has launched in the UK. Bringing niche brands from across the world to the salons and clients here in the UK for the first time ever.


Wonderful Brands was started by Martin Eaton – Chairman, hairdresser, salon owner and mentor, Nick Higgins – Joint Managing Director insightful analyst and relationship builder and Andy Campling – Joint Managing Director team builder and storyteller.

Fourth Director

September brings more exciting news for this emerging company as Wonderful Brands welcomes a fourth director – Director of Education Jo Robertson. Jo joining the company signifies Wonderful Brand’s desire to ensure education is at the heart of the business and of course brings her incredible experience leading and executing brand education as well as being a respected industry voice. With over 100 years of professional and consumer hair and beauty industry experience, the four directors decided to bring their knowledge of sales, education, marketing and distribution together to create Wonderful Brands.

The Idea

The Wonderful Brands idea: to find products that salons will love from all across the Globe. Brands that are fashion focused, offer simple solutions, are easy to use, improve salon business and are great to retail.

The Beliefs

The Wonderful Brands belief: Relationships. Wonderful Brands only work with the best people – salespeople, educators, customer service and warehouse teams to ensure you get the best experience possible.

The Promise

The Wonderful Brands Promise: To offer salons with great and niche products, incredible support and the knowledge that together we can create better, more profitable, exciting and fun businesses.

Wonderful Brands Currently Distributes:

  • ELEVEN Australia
  • Yellow by Alfaparf Group
  • Ecoheads
  • Fluid Fragrances
  • Wet Brush-pro
  • The Jo Robertson Hair Agency 

Wonderful Brands have a proven track record but are always learning and looking for new products and new innovative ways to grow, promote, market and sell the hair and beauty brands we love. If you would like to work with Wonderful Brands, get in touch via their website here.