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| July 21, 2019

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Schwarzkopf Professional Welcomes Bad Apple Hair to the family

Schwarzkopf Professional Welcomes Bad Apple Hair to the family
Sam Robinson

Bad Apple Hair is the latest salon group to join the Schwarzkopf Professional family. The group, headed up by owner and managing director, Gavin Mills, started life in Birmingham in 2006. Since then, they have grown to eight salons across the West Midlands with two locations in Birmingham and additional salons in Walsall, Solihull, Wolverhampton, Lichfield, Stafford and Stratford-Upon-Avon.

Other Partnerships

The salon group has also partnered with Topshop, as the high street fashion giants continue to maximise on the trend of retailers providing an entire lifestyle experience to their guests. Bad Apple Hair has a fully functioning salon in Topshop’s Birmingham Bullring store, where they provide cut, colour and styling appointments – and will now retail Schwarzkopf Professional products. This partnership is set to grow, with ten more Topshop and Bad Apple Hair salons set to launch including in Manchester, Liverpool and Lakeside later this year.

Gavin Mills, Managing Director, Bad Apple Hair Group -

Making Waves

The award-winning independent salon group have made a name for themselves not just as a dynamic and aspirational presence on the high street, but across all aspects of the hairdressing industry. Their academy provides full training to future hairdressing talent, while their photographic work is acclaimed throughout the industry.

The Art Team

The Bad Apple Hair Art Team includes several hairdressing stars, alongside salon owner Gavin. Colourist Steph Peckmore is colour manager across the group, as well as a one-to-watch on the awards and education scene. The group’s creative manager, James Earnshaw is an acclaimed platform artist, renowned for his beautiful, wearable finishes. Finally, group educator, Aid Tams, is active in the session world, assisting stylists including Paul Hanlon on high-profile fashion campaigns, shows and shoots.

Hugely Excited

Managing Director Gavin Mills says “We are hugely excited to join the Schwarzkopf Professional family. As a salon group we are continually looking at ways we can expand, evolve and drive the business forward, and this affiliation will play a key role in allowing us to facilitate this.”

Full Range

Bad Apple Hair will be taking a full range selection across the colour, care and styling products from Henkel Beauty Care Professional. Julian Crane, General Manager, UK & Ireland Henkel Beauty Care Professional says “Together, the Bad Apple Hair group bring aspirational imagery, beautiful client results and dynamic education to Schwarzkopf Professional and we are excited to support and grow with them over the coming months and years.”

For more info about the brand, please visit Bad Apple Hair here.