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| October 20, 2021

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Schwarzkopf Professional Expands the Fibre Clinix Hair Care Regime and Launches NEW Scalp Clinix

Schwarzkopf Professional Expands the Fibre Clinix Hair Care Regime and Launches NEW Scalp Clinix
Sam Robinson

It’s time to think beyond hair! Scalp Clinix from Schwarzkopf Professional is a customisable scalp care regime from salon to home care maintenance that helps to re-balance the scalp’s microbiome – because healthy hair starts at the scalp.

Scalp Health

The awareness towards scalp care is increasing with clients having more understanding of different scalp issues and knowing that having a healthy scalp is a major contributor to healthy hair. Just like skin, each scalp has different needs that require an individualised approach in order to be treated effectively. When the scalp is in good condition, hair strands are given a healthy base from which to grow. When the scalp is thrown out of balance, then issues like sebum over-production, dandruff and even hair loss may occur. Therefore, it’s imperative that hairdressers are equipped with expert knowledge and products to help solve specific concerns for their clients.

Scalp Clinix

In response to this growing trend, Schwarzkopf Professional has developed Scalp Clinix; an extension of the Fibre Clinix regime, enabling the hairdresser to become the ultimate hair and scalp care expert; offering their clients a customised in-salon service and home maintenance regime that holistically cares for both the hair and scalp.

Match. Mix. Balance

The new Scalp Clinix regime is the most advanced and customisable care for scalp and hair that Schwarzkopf Professional has ever offered. Exclusive to salons, Scalp Clinix products are formulated with Microbiome Active Technology to help re-balance the scalp; combined with skincare-inspired ingredients to target and treat specific scalp concerns. The result? A balanced scalp and beautiful, healthy-looking hair.

After diagnosing a client’s scalp and hair, hairdressers can offer the Scalp Clinix Biotic Service as a standalone service, or include it in the Fibre Clinix Tribond Service, depending on the client’s needs.

Scalp Clinix Biotic In-Salon Service

Purely dedicated to scalp care, this service is suitable for clients that experience scalp imbalances and who are looking for solutions to address their scalp concern; it consists of three simple steps to re-balance the scalp’s microbiome and to set a base for beautiful hair.

Prep – the Scalp Clinix Pre-Shampoo Scrub with Biotic Technology gently exfoliates dead skin cells to prepare the scalp for cleansing, leaving it feeling refreshed with a cooling effect.

Cleanse – the Fibre Clinix Tribond Shampoo with Triple Bonding and C21 Technology cleanses the hair and scalp in preparation for treatment.

Treat – the Scalp Clinix Biotic Base helps to re-balance the scalp’s microbiome, for improved scalp condition. It can be fully customised with one of three dedicated Scalp Clinix Boosters and provides a soothing and moisturised feeling:

• Scalp Clinix Soothing Booster – for dry and delicate scalps
• Scalp Clinix Oil Control Booster – for oily scalps
• Scalp Clinix Flake Control Booster for all dandruff types

SKP_Scalp_Clinix 2 - www.salonbusiness.co.uk

Scalp Clinix Biotic & Fibre Clinix Tribond Service

For clients experiencing both scalp imbalances and compromised mid-lengths and ends, the Fibre Clinix Tribond in-salon service can be upgraded with minimal time and effort to a Scalp Clinix Biotic & Fibre Clinix Tribond Service to provide transformative results – from root to tip.

Transform – the Fibre Clinix Tribond Treatment and selected Boosters can be applied to mid-lengths and ends directly after the Scalp Clinix Biotic Base and dedicated Booster have been applied to the scalp, then simply rinsed off after the combined processing time for both services.

A holistic scalp care approach from salon to home

To maintain the improved scalp condition at home until the next salon visit, hairdressers can prescribe the most appropriate home scalp care routine for their client:

• Scalp Clinix Soothing – soothes dry, delicate scalps, with a treatment containing Allantoin, Bisabolol and Panthenol to help strengthen the scalp’s protective barrier, leaving the scalp with a calming and moisturised feeling.

• Scalp Clinix Oil Control – deeply cleanses oily scalps, with a treatment to unclog pores and remove excess sebum when combined with a gentle massage leaving the scalp feeling refreshed with a cooling effect.

• Scalp Clinix Flake Control – removes and prevents new dandruff flakes gently and effectively, with a treatment containing Octopirox, providing a soothing feeling to itchy and irritated scalps.

• Scalp Clinix Anti-Hair Loss – a regime for thinning hair, with a shampoo and a serum that, paired with a massage, promotes the scalp’s blood micro-circulation and strengthens the hair follicles, reducing non-pathological hair loss after 6 weeks*.

*When the Anti-Hair Loss Shampoo & Serum are used together

Each Scalp Clinix home care regime contains a Shampoo and Treatment/Serum formulated with Biotic Technology, developed with dedicated skincare-inspired ingredients to support the scalp’s microbiome balance, prolonging the effect of the Scalp Clinix Biotic in-salon service.

scalp shot - www.salonbusiness.co.uk

Scalp Clinix Biotic Technology

Every formula within the Scalp Clinix regime contains Biotic Technology; Schwarzkopf Professional’s most advanced technology that helps to support the scalp’s microbiome for an improved scalp condition.

The scalp’s microbiome is the sum of all the microorganisms, including bacteria, viruses and fungi, that inhabit the scalp. When the bad microbes predominate the good microbes, the scalp‘s microbiome becomes unbalanced and scalp concerns such as dandruff, itchiness, dryness and even hair loss can occur. Therefore, a balanced and improved scalp condition is the base for beautiful hair.

Gaining its namesake from its prebiotic ingredients, the Biotic Technology combines microbiome active, Edelweiss extract and Japanese fermented ingredients to adjust the ratio of good and bad microbes on the scalp; bringing it back to its natural state, leaving the scalp soothed and calm with a moisturised and balanced feeling.

Expert support from Austen Thomson and Wil Fleeson

Schwarzkopf Professional is thrilled to announce their new Global Hair Care Ambassador Austen Thomson (@austenthomson). Austen is an accomplished hairdresser with a passion for digital education that makes him the perfect partner to support the Scalp Clinix launch with educational content on Schwarzkopf Professional’s social media channels.

In addition, Wil Fleeson (@wilfleeson), an established and highly regarded trichologist with over 20 years of experience in the hairdresser industry, will also be sharing his extensive scientific knowledge of scalp and hair on social media and Schwarzkopf Professional’s ASK Education eAcademy, ask-elearning.com. Wil will empower the hairdresser to feel comfortable to give a professional scalp diagnosis and to consult on scalp imbalances during personalised salon services.
RRP starts from £17.00

For more information on the new Scalp Clinix products and in-salon services visit: www.schwarzkopfpro.com/scalpclinix.