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| April 24, 2024

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Paul Mitchell NEW Awapuhi Wild Gild Hydrasoft Range

Paul Mitchell NEW Awapuhi Wild Gild Hydrasoft Range
Sam Robinson

Treat every strand to the optimal dose of moisture without the weight for a smooth, touchable, healthy-looking finish.

Paul Mitchell Awapuhi Wild Ginger HydraSoft Conditioner (250ml) – £29.70

Indulge your hair with the Paul Mitchell Awapuhi Wild Ginger HydraSoft Conditioner. This luxurious formula is specially designed to hydrate and nourish your hair, leaving it silky smooth and irresistibly touchable. Infused with Awapuhi extract, this conditioner helps to replenish moisture, enhance shine, and improve overall hair health. The convenient 75ml size makes it perfect for on-the-go hydration, ensuring your hair stays luscious wherever your day takes you.

Paul Mitchell Awapuhi Wild Ginger HydraSoft Shampoo (250ml) – £29.70

Experience the rejuvenating power of the Paul Mitchell Awapuhi Wild Ginger HydraSoft Shampoo. This gentle yet effective shampoo is enriched with Awapuhi extract, known for its hydrating properties. It cleanses your hair while providing essential moisture, leaving it soft, manageable, and beautifully revitalized.

Paul Mitchell Awapuhi Wild Ginger HydraSoft Glossing Treatment (236ml) – £24.99

Transform your hair with the Paul Mitchell Awapuhi Wild Ginger HydraSoft Glossing Treatment. This lavish treatment is designed to add a glossy, luminous shine to your locks while deeply nourishing and hydrating. Infused with Awapuhi extract, the formula helps to improve texture and manageability, leaving your hair looking and feeling healthier. The generous 236ml size ensures you have an ample supply of this indulgent treatment to enhance your hair’s natural beauty.

From Paul Mitchell’s Farm To Your Hair

All of the awapuhi used in Paul Mitchell products are still grown and harvested on the John Paul Mitchell Systems® Awapuhi Farm. The same family has lovingly cared for the grounds for over 40 years.

Each awapuhi ginger plant is carefully grown and harvested using solar power, rain water and time-honored practices. The roots are washed by hand, then dried in a solar dehydration shed and ground into a concentrated powder that is added to our products.

A portion of each root is also replanted for the following year’s harvest, creating a regenerative cycle. The roots remain dormant in the earth until early summer, when they begin to grow into the next generation of awapuhi ginger.

All available at Sally Beauty here.