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| October 18, 2019

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Goldwell Showcases @PurePigments At First Education Live Tour

Goldwell Showcases @PurePigments At First Education Live Tour
Sam Robinson

Touring across the UK and setting up in cities including London, Newport, Leeds and Edinburgh, Goldwell has completed its first ever Education Live Tour. The aim of which was to showcase the brands much awaited breakthrough colour innovation @PurePigments, in a stimulating education led setting.

inside education live -

The Event

Compered by Alan Cane, Associate Director Education, Kao Salon Division UK, stylists and salon owners from across the country were able to gain inspiration on how to ignite their salon colour business with the first exclusive preview and product insight of @Pure Pigments and the revolutionary HD3 Dye Technology developed in collaboration with the experts at Fujifilm. There was also the opportunity to meet the experts, watch live model demos, learn about brand new salon colour services and get interactive in an immersive journey of discovery in the
@Pure Pigments science lab.

Pure Pigments dropper  -

UK Guest Artist

Goldwell UK Guest Artist Neil Barton showcased the beautiful results which can be achieved with @Pure Pigments on models, with guests being able to get up close and personal to the hair to see the final colour effects for themselves.

For more information about the brand, visit Goldwell here