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| October 27, 2020

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Four steps to heavenly hair

Four steps to heavenly hair
Joanne Charlton

There may be three steps to heaven and seven deadly sins, but there are four steps to beautiful healthy hair.

Hair damage comes in many guises – over use of heated appliances, not covering hair in the sun or chemical damage from poorly executed permanent colour services can all take a toll on your client’s hair.

For an in-salon treatment that can take hair from zero to hero in just one sitting, look no further than JOICO K-Pak Professional In-Salon Hair Repair System. A regime like no other, these products will, in only four steps, reconstruct, rebuild and protect damaged hair for breathtakingly healthier-looking hair.

EDITED Print - Large - JPG-JOICO K-Pak Groupshot 2

Four reasons to love K Pak Professional In-Salon Hair Repair System
• Enhances the performance of all colour, perming and straightening services
• Reconstructs, rebuilds, and protects damaged hair
• Hair looks and feels better after treatment
• Instantly 2.7x stronger hair*
Let’s meet the hair heroes solving your hair repair challenges.


Step One – Clarify
K-PAK Professional Clarifying Shampoo
This deeply detoxifying shampoo clears the way for shiny, bouncy, healthy-looking hair by gently, yet effectively removing the dulling build-up from hard water, chlorine and minerals along with the impurities that styling products and pollutants can leave behind.

Step Two – Acidify
K-PAK Professional Cuticle Sealer
Apply at the backwash to balance the pH of the hair and to seal the hair’s cuticle to enhance the performance of all colour, perming and straightening services.

Step Three – Reconstruct
K-PAK Professional Reconstructor
This is it – the holy grail hair hero that started it all for K-PAK! Packed with a powerful combo of amino acids powered by JOICO Smart Release™ Technology, this five-minute deep-penetrating treatment rebuilds and strengthens stressed strands to instantly restore hair to its healthy-looking greatness.

Step Four – Hydrate
K_PAK Professional Hydrator
We all know how important it is to hydrate and this intensely hydrating treatment turns on the waterworks to help even extra-dry, over-processed hair feel soft, smooth, and touchable again.