AlterEgo Italy: The Story Collection
Once upon a time, in a land far away, a story of style combined classicism and the thrilling search for universal femininity. Celebrating Alter Ego Italy’s 30th anniversary. women and men own the strength of their beauty, and always leave a lasting impression…
Hair: Leonardo Rizzo, Sanrizz International Creative Director for Alter Ego Italy.
Colour: Sharon Cox, Sanrizz International Education Director for Alter Ego Italy and Stefanie Fraccaro for Alter Ego Italy.
Make-Up: Silvia dell’Orto and Daniela Galeazzi.
Styling: Beatrice B, Antonella, Tricot Chic.
‘Today’s woman is able to invent her own rules of attraction, like a modern-day fairy. It’s a story which merges past and present in the four seasons, and captures the evolution from tradition to modernity, looking at the past from another angle and giving it a new slant’ – Leonardo Rizzo.
For more information on Alter Ego products, visit Sweet Squared here.