Discover Alter Ego Italy’s Latest Launch: Booster
Katie Perry recently went vivid purple, while Rita Ora opted for bright pink and blue, and green is always a popular choice for the Kardashians. With bright, bold colour continuing to be popular, Alter Ego Italy brings you Booster, a colour intensifier cream that can be used with existing My Color, Technofruit Color or Be Blonde Pure Diamond Lift to give hair an intense and vivid result.
The ammonia-free formula balances or neutralises unwanted reflections for harmonious colour effects. Alternatively, it intensifies reflections for an expressive and intense colour service.
A Special Mix
The ammonia-free formula comes with a special mix of fruit extracts of apple, blueberry and pomegranate and comes in seven vivid tones:
Yellow, Orange, Red, Green, Violet, Blue and Neutral.
Booster’s Three Actions
1 It intensifies reflections for an intense and shiny colour result
2 It corrects colours, balances and harmonises
3 It can be used for crazy effects and for fantasy colours.
For more information on Alter Ego Italy products visit Sweet Squared here.